Ed has over 40 years of experience in Retail, Catalog/Direct Marketing and Internet businesses. This experience includes the development and execution of omni-channel marketing strategies including print, web site management and development, email marketing, social media and search engine marketing in both turn-around and growth situations.  He held senior executive roles at six multi-channel Retail/Direct Marketing businesses; including Sears, National Geographic Catalog and Retail Stores, National Wildlife Federation and Honey Baked Ham.

Ed’s background includes general management, strategy development, business operations and logistics, product development, financial planning and management, and information technology.  He was commissioned as a 2nd Lieutenant, U.S. Army Transportation Corps and began active military service in the 7th Terminal Command, Ft. Eustis, Virginia.  He was assigned to the 63rd Transportation Company, attached to the Americal Division as a platoon leader and convoy commander in Vietnam.  Ed has been a SCORE mentor for over 6 years, helping hundreds of entrepreneurs start and grow their businesses.


 Ed  Coleman